Lead Health
dash.table.risk
30%
-7% WoW
lead.conclusion
Lead trajectory is healthy. Maintain cadence; monitor late-stage handling for drift.
Conversation signals
Objection Instability61
Objections recur unresolved across two paths.
Process Friction63
Handoff lag exceeds desk benchmark by 38%.
Engagement Weakness64
Response volume halved versus prior cohort.
Buyer Needs Misalignment65
Stated requirement not addressed in proposal path.
dash.signalRadar
Objection patterns
Objection instability66
Recurrence rate: Same objection ×2 paths.
Resolution clarity: Resolution unclear.
Severity drift: Severity rising.
Trust erosion sits at 80. Buyer confidence markers softening across recent touches.
Deal-loss attribution
Objection Instability27%
Process Friction25%
Engagement Weakness24%
Buyer Needs Misalignment24%
Weighted by inverse signal score across uploaded paths.
Recommended actions
Action 1
Stage explicit objection-handling pass; resolve recurring blocker on record.
Action 2
Audit handoff sequence; remove redundant approval steps.
Action 3
Initiate proactive touch with a concrete artifact (model, sample, walkthrough).